Cravings Management

Craving Management

Before you read down this page, I want you to know you are not alone if you suffer from food cravings. In fact, it has been proven that one hundred percent of women and approximately seventy percent of men will have some form of food craving during a one year period.

Why Do You Get Food Cravings?

There are numerous reasons why you may experience cravings, but many people that they are drowned by food cravings when it comes to dieting. Now before you start thinking there is something seriously wrong with you that you have a desire for potato crisps or chocolate, you will want to know that these cravings are relatively common and can be anything from hormonal to areas of the brain that links food to reward to your gene make-up.

There is nothing worse that discussing your food cravings with someone and they turn around and tell you it's “all in your head.” The truth is that yes, the brain does have some responsibility for cravings, because it links food with reward, whether you love sugary foods or you want more savoury options. But it's important to know your genes are just as responsible, as is numerous other factors that you encounter daily, such as stress.

Stress and Food Cravings

Stress can play a major role in food cravings and for some people this can result in binge eating. Stress is something that we all experience at some point in our lives and if you are going through a stressful experience right now, you may find you are craving your favourite chocolate, maybe a slice of decadent chocolate cake or some savoury crisps to help relieve the stress. So many people find comfort in relieving their craving with the food of their choice, but I am here to help you with your craving management, helping you manage it effectively and eliminate the risk of binge eating foods that are not going to provide you with the essential vitamins and minerals that your body needs.

Poor Diet Choices

In some instances you may find you have different food cravings and this is probably a result of poor diet choices which leaves your body lacking certain vitamins and minerals that it needs to operate at optimum levels on a daily basis. Maybe you're feeling lethargic, but have a craving for a certain food and you cannot get over it, then this is where the Liza Diet is going to help you, focusing on your cravings and choosing healthy diet choices to reduce cravings moving forward.


Exercise is essential when it comes to weight loss. You cannot expect a diet to work on its own, you need exercise to burn calories. The good news is that exercise also helps to relieve stress, so you will find that with an effective exercise plan you will start to notice your cravings reduce.

Combine a healthy eating plan with exercise and your cravings will disappear. Contact me now and I will show you how.

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